Meet Gen Z, also referred to as ‘Zoomers’ or ‘iGen’.
Now that we’ve finally figured out Millennials and their consumer needs, it’s already time to move on. Meet Gen Z, also referred to as ‘Zoomers’ or ‘iGen’.
✓ Target the leading market segment
✓ Engage with the most diverse and socially aware consumer group
✓ Sustainable and eco-friendly brands are highly valued
✓ Take advantage of the flexibility of online tooling
Related Post: Brand Loyalty Measurement
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